PDL Strategic Thinking Skills

Course Code: STRTH2PD


2 Day(s)

Course Type

Private only

Max Delegates


Delivery Style


The future of any business depends on an effective strategy creation

Based on the latest thinking and research on strategy, this course uses real examples and an immersive case study to bring strategic concepts to life, whilst providing an opportunity to apply tools and techniques learnt to a real industry.

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Who is this course for

Any individual who is or would like to be involved in the formulation of business strategy or would like to improve their awareness of methods and techniques used to review and create an effective business strategy.

Purpose of the course

This course seeks to provide the tools to enable a person to effectively analyse a company's position in the view to taking effective strategic decisions that will determine the future direction of the company.

You will learn how to

  • Explain the difference between good and bad strategy

  • Use a model to create a sustainable strategy

  • Use a range of tools and techniques to analyse a line of business and an organisation's place within it

  • Explain Porter's generic strategies

  • Explain Blue Ocean Strategy

  • Analyse an industry case study and start to apply this analysis to your own organisation's strategy

Benefits for you as an individual

As an individual the course will stretch and improve your aptitude for strategic thinking. You will learn how to think about opportunities and threats in a creative and analytical manner.  

Benefits for your organisation

Effective strategic thinkers are few and far between. Having staff who can take a step back from day to day activities to objectively evaluate an organisations position in a holistic and unbiased manner is highly constructive and vital in identifying and developing competitive advantage. The course provides techniques and practice to enable your staff to start critiquing and developing your own business strategy.

What is Strategy?

  • Frameworks for Strategy Creation
  • Winning Aspirations
  • Visions

What makes up a Vision?

  • Why is one important?
  • Collins & Porras model
  • Creating & Testing

Market Analysis

  • How to approach the task
  • Tools at your disposal:
    • PESTLE
    • SWOT
    • Competitor Analysis
    • Porters 5 Forces
    • Boston Growth Matrix
    • Ansoffs Growth Matrix
    • McKinseys 7 S Model
    • Ports Value Chain Analysis

Blue Ocean Strategy

  • What is It?
  • How to create one

Case Study Application

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