Is the written word losing it's meaning?

My son, who is at University, went for an interview recently for an internship. I helped him with his preparation going over the steps that I go through when preparing for an interview. (If you are interested in this – let me know and I will make it the subject of another blog article). We discussed how to identify sensible questions he could ask and possible questions that they might ask and how he might answer those.
After the interview I was asking how it went and he said – one question came up that I was not expecting… “What was the last book you read?”. He rightly interpreted it as a question to find out about him as a person.
Which got me to thinking.
When I grew up, I loved books because they held a magic in them and I hoarded them (my wife would say I still do). They could take you to another world or time. They documented knowledge that a person or people held so you could learn from them. They expressed opinion so you could help form your own. I was hooked on the written word!
We now stand at a remarkable time where there are so many words out there, most on the internet. With numerous devices to make those words available to us, it is easy to become blasé about access to words.
Before the internet, if I wanted to read something, I had to identify the book. That might mean looking through reviews or talking to friends. Then I had to find a copy and buy or borrow it. There was effort and often cost involved. Before I read the words I was invested in them.
Unfortunately, I think the proliferation of words has reduced the amount we are invested in them. If something is free or easy, I do not believe we value it as much. Fake news when exposed as such also does not help to make us trust what we read.
I think it is vitally important to read widely to improve, to learn, to entertain and to inform. And I think if you read you should invest yourself in it. But I think it is also vital to do this from sources that you trust.
When you book on a Quanta course, you are sent pre-reading before the course. I can tell you that the people who commit to the pre-reading do better on the course than those who do not or cannot. You are probably not surprised to hear that. Given you or your company have invested in your learning, tackling the pre-reading is a valuable investment. If you have made the smart decision to trust Quanta with your continued learning, trust our words!


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